How to Become a Jewelry Store Owner

Jewelry store is one of the most profitable businesses, especially if you have an experience in jewelry industry. Entering the jewelry industry is not very difficult. If you don’t havefriend, family or contact in this business, however there are endless possibilities if you bring on board the right people. With a well planning you can successfully get your jewelry store started. Here are a few tips that you can follow in order to start a jewelry store.

Jewelry Store

–          If you need financial help to get your business started, you must go to see the commercial banker and show your business plan. The experience commercial lender will assist you with financing.

–          Learn from the professional in the business. Most of jewelry stores owner are experienced retailers or jeweler. Successful jewelry business owners have many years of experience, most of them is learned on the job. You have to get as much information as you can about establish the business by talking to nearby jeweler or visit their store.

–          Look for a convenient jewelry store location. The area near shopping site such as shopping center,ladies’ clothing shop, banks or market place. The good location store should be easily accessible from main road and have plenty of customers parking.

–          Find your specializing for specific types of product. For example, you want to be specialized in selling wedding rings. Explore your market area to see what other jewelry shop specialize in and try not to get in other store lines. You don’t need to start the very competitive business.

–          A success jewelry store needs skillful and experienced staff. You should hire an employees with past jewelry sales experience. Jewelry retail store require staff like salesmen, jewelry designer, goldsmith, gemologist, etc.

–          Make sure that you display your jewelry in a nice way so that the customer can see them through the glass window.

–          Provide customer various payment method, like you can accept payment through credit card, debit card etc. Many people can’t afford buying high price jewelry. You can offer a monthly scheme so that they can buy jewelry from your shop.

–          Like other business, jewelry retail store requires promotion and advertisement. You have to promote jewelry collection in a right way to find potential customer. Word to mouth is the best promotion for jewelry. It has a positive impact on a person and non fee source of promotion. Advertise in local newspaper or website, place coupon or fliers atcomplementary shop such as hair salons, spars and fitness center.

Jewelry Maker Turn Hobby to Business

I’ve been interested in beads and jewelry for a long time. I learned how to make jewelry from a jewelry DIY book and magazine. I made some jewelry for myself and give them to my friends as a gift. When I go party, I wore my jewelry as usualand some people wanted to know where to get jewelry like mine, some people wanted to buy the piece I’m wearing. I was very delight to know that there are some people who like my design. I decided to buy some tools and supplies and took a various jewelry making class. Then I found out that it is something I can pursue.

Jewelry MakerWhen I felt I had sufficient skill, I decided to open an online jewelry shop. GoDaddy.com and PayPal make it easy for me to set up a website. I added a shopping cart and can accept credit card payment.

I put my website address in the signatures of all my email I send out to everyone and everywhere. My website appears at the bottom of the page whenever I send an email. It got attention more than I expected. I gotorder from some people I never met, some wanted to repair jewelry they hadand I was very happy to do that.

I told my friends and relatives about my site, I sent them gifts from my previous piece I made. Some of them had bought jewelry from me and told their friends who might be interested. They were very supportive and gave me suggestion and encouragement. Some of them posted my jewelry photo at their Facebook pages, that’s really made a difference. As word got out from there, I was invited to present my works at a local craft fair where I met lots of artisan who shared their expertise to me.

I had my business cards showing my web address, email address, phone number with description of my business. I placed them in women clothing boutiques, dentist offices, spa, hair salon, and fitness center. I sent a discount coupon to people who bought from me with their complete order.

At my website, I offered free earrings as sample to anyone who registered at my site. I took photos of my jewelry, made a slide show with Power Point and uploaded it to YouTube.

Those are what I did to increase my sales and get paid for the things I love to do.

Identify Type of People with Jewelry

There’s no second chance to make a first impression. A first impression is what a person thinks of you when they first meet you, the clothes you wear, the way you speak, your hair style and the type of jewelry you wear all of these arecombination making statement about you.

Jewelry

People wear jewelry has a purpose, it is the ways people identify themselves to others. Let’s see what does jewelry say about people you meet, here are general type:

Fun-Loving: A person who wear big size jewelry such as thick dangling necklace, big hoop earrings or big bijoux ring. They are active and love to party, you will see them surrounded withgroup of people there.

Down-to-Earth: A person who use recycled or natural material such as turquoise necklace, bangles, sea shell earrings. They are natural lovers who enjoy the outdoors activity and concern about the environment. They always usenatural tone such as coral red, ocean blue, forest green and earthy tone.

Classic Elegance: They prefer simple but elegant jewelry such as pearl jewelry. Their classic tastes always show in their clothing and furniture. You can notice them from across a crowded room from their grace and calm personality.

The Best of the Best: These people select only the best fine jewelry like diamonds from Tiffany. Everything their wear is chosen with care and thoughtful in details. Others people always take their advice and guidance.

Color Coordinated: They always wear jewelry in matched sets such as gold necklace with matching earrings or elegant bracelets that the color matched perfectly with their clutch. These people are neat, responsible and organized.

Trendsetters: A person who wears stands out and different from standard jewelry. They shop at antique and thrift stores, and love to wear vintage jewelry. They make statements with their jewelry and don’t care much about brand names.

Wash and Wear: They have an active personality and their jewelry must be match with their energetic lifestyle. Their jewelry iskind of on-the-go jewelry such as necklace with pendants or tennis bracelets.

The situation that someone in is an important factor to consider. For an interview, you may wear pearl studs or small hoops earrings. If you want to wearnecklace, it should be thin without pendant. Forparty with friends, you can wear sparkling or dangling jewelry. Give some thought to jewelry you wear on each occasion. They speak about what kind of person you are.